LeVar Thomas started his journey with coffee in 2014, when he would continually search for specialty coffee shops in New York City to embrace his work-from-home needs. He quickly realized the need for a similar atmosphere in the local Bergen County community where he grew up. Through research and various travels to coffee markets around the world, LeVar developed a deep-rooted love for coffee which led him to build a community centered around creating an experience.
Having spent a significant amount of time in Europe, where coffee is not just a beverage but a way of life, Levar was captivated by the idea of sharing that passion and creating a welcoming coffee shop in Hackensack. He believed that by bringing a piece of the European coffee experience and infusing it with his own unique touches, he would provide the community with a remarkable and authentic coffee shop.
We asked Levar to comment on the partnership with the Main Street Business Alliance. Here’s what he said:
“John Peters and the Main Street Business Alliance has provided Iconic Coffee with a warm welcome to the environment of the redeveloped Downtown Hackensack. As a first-time business owner gaining the commitment to assist in building a dynamic community-based culture that embodies networking, education, and family is the purpose of the Main Street Business Alliance. John has helped create and organize several events that have sparked engagement for the local community to gain interest in our new specialty coffee shop. We look forward to continuing our relationship with the Main Street Business Alliance.”
Feel at home, enjoy the ambiance, food, coffee, and beverages of Iconic Coffee. We look forward to serving you for many years to come.